Stanford Publishing Courses for Professionals



Stanford University offers highly tailored courses for working professionals who want to expand their expertise in the business of publishing. Our participants are drawn from publishing companies, associations, corporations, and non-profits throughout the U.S. and around the globe. About Us» Publishing Alum Directory» Job Board» Keep In Touch» New! Podcast (1:57 min.) » Art Directors Mary K Baumann and Will Hopkins explore the visual trends affecting magazine and book design today. View All Free Podcasts»	Announcement The Stanford Publishing Course for Professionals has closed, a victim of both the economy and larger transitions in the program's core fields. This move comes amidst broad cost-cutting at Stanford University. University Librarian Michael Keller writes: "It is deeply troubling to all of us who have been involved in the SPPC over the years, but the recession is affecting the publishing industries and higher education, as it has all other sectors of the global economy." Spurred by longtime SPPC faculty including Martin Levin, Dorothy Kalins and Paul Saffo, Keller has appointed managing director of Stanford University Press, Geoffrey Burn, as surveyor to study whether another program with a revised pattern of revenue and a different programmatic governance structure might yield an SPPC that is self-sustaining. Burns's assessment and recommendations are due in January. In the interim, this site will remain available, however no courses are currently planned and registrations will not be accepted. Stanford Professional Publishing Course dates to come Stanford University, Palo Alto, CA An intensive program for magazine and book publishing professionals taught by luminaries in the U.S. publishing industry. (Shorter course, reduced tuition.) • Main Course more » • PreCourse for Internationals more » • Executive Refresher Course more » Stanford Publishing Courses Writers Workshop dates to come Stanford University, Palo Alto, CA Our new Writers Workshop focuses on both the private craft of writing for publication & the new media tools (blogs, Twitter, Web video, print-on-demand) that writers now use to publish and/or promote their work. For writers of adult and children's books, and magazine journalists. Stanford Video on the Web Workshop dates to come Stanford University, Palo Alto, CA A short crash course covering strategies, skills, and gear for producing inexpensive Web video. You will create, edit and post your own Web-ready videos while at this workshop. more » Stanford Publishing on the Web Workshop dates to come Monterey Plaza Hotel & Spa, Monterey, CA A hands-on workshop for magazine, book, association, media and corporate professionals who oversee or manage content-rich Web sites. Includes critiques of each participant's site. more » Legal Frontiers in Digital Media dates to come Stanford University, Palo Alto, CA A joint effort with the Media Law Resource Center and Stanford Law School, this conference is designed for media professionals and lawyers who need to understand emerging legal issues surrounding digital publishing. more » Stanford brings you one-hour Virtual Seminars on a broad range of topics, now available free of charge! View on your own, or gather your staff for in-house education. Previously Recorded Virtual Seminars 2008 Virtual Seminars Digital Video: Publishing To the Web KENJI KATO, Stanford Publishing Courses New Media Group Wednesday, April 02, 11am Pacific Time more » Digital Video: After the Shoot CRAIG SYVERSON, Stanford Publishing Courses New Media Group more » Digital Video: Choosing the Right Gear KENJI KATO, Stanford Publishing Courses New Media Group more » Digital Video: Strategies for Adding Video To Your Site CRAIG SYVERSON, Stanford Publishing Courses New Media Group more » 2007 Virtual Seminars Harnessing the Power of the Blog RAND FISHKIN, Founder, SEOmoz.org more » Secrets of Search Engine Optimization RAND FISHKIN, Founder, SEOmoz.org more » Using Web Analytics Strategically SHARI CLEARY, Digital Marketing Consultant, WebSideStory more » 10 Mistakes Web Sites Still Make—And How to Fix Them MICHAEL GOLD, Co-Founder and Principal, West Gold Editorial more » 2006 Virtual Seminars Controlling the Conversation: When You're Liable for Content that Visitors Post on Your Website JON HART, Member, Dow, Lohnes & Albertson, PLLC DAVID WITTENSTEIN, Member, Dow, Lohnes & Albertson, PLLC more » How to Connect With Book or Magazine Readers Through Effective Typography INA SALTZ, Principal, Saltz Design more » Production Tips and Time-Savers in the Digital World LAUREN BROWNE, Director of Production, Getty Images more » Multi-Media Platforms: 5 Keys to Developing your Content and Establishing your Brand KATHLEEN SPINELLI, Principal, Brands-To-Books, Inc more » 2005 Virtual Seminars Blogs: The Next Big Thing in Marketing & Communications ELISA CAMAHORT, Founder and President, Worker Bees more » Copyright Law II: Permissions, Releases and Fair Use--When Do I Need Them and What Should They Look Like? JONATHAN HART, Partner, Dow, Lohnes & Albertson DAVID WITTENSTEIN, Partner, Dow, Lohnes & Albertson more » Writing and Editing for the Web SUSAN WEST, Principal, West Gold Editorial more » Getting Your Enewsletters Read LOREN MCDONALD, Vice President, EmailLabs more » 2004 Virtual Seminars Copyright Law: What All Editors and Publishers Need to Know JONATHAN HART, Partner, Dow, Lohnes & Albertson DAVID WITTENSTEIN, Partner, Dow, Lohnes & Albertson more » How to Manage Editors and Writers BILL MARKEN, Editor-in-Chief, Garden Design Magazine more » Writing Short: Packing 5,000 Bits of Information into a 500-word Assignment SAMMYE JOHNSON, Professor, Trinity University PATRICIA PRIJATEL, Professor, Drake University more » Publishing Without Borders: Strategies for International Publishing MICHAEL ROSS, Senior Vice President, Encyclopaedia Britannica more » 2003 Virtual Seminars Best Ways to Grab Reader Interest Now GREG CURTIS, former Editor, Texas Monthly more » Making Your Website Work Harder MICHAEL GOLD, Principal, West Gold Editorial more » Maintaining Profitability in Lean Years JOHN Q. GRIFFIN, President, Magazine Division National Geographic more » Branding: Building A Business Model That Sustains You in Down Times JOHN KILCULLEN, President, VNU more »

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