Each year, website managers from all over the world gather at or near Stanford to learn
from the pros how to make their sites more popular, stickier, more
successful. This DVD series, produced in 2006, captures the essence of Stanford Publishing Courses' intense three-day
workshop on website design, content, and visibility. Each DVD is $89; the
set of 12 DVDs is $595.
You can order one or the series from our partners at Kantola Productions.
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THE SERIES INCLUDES:
- ADVERTISING AND THE FOR-PROFIT SITE
David Hills, CEO, LookSmart
- COOL TOOLS: BLOGS, WIKIS, RSS, PODCASTING
Michael Gold, Founder, West Gold Editorial
- MARKETING STRATEGIES TO DRIVE TRAFFIC TO YOUR SITE
Ulla McGee, General Manager, PCWorld.com
- NEW TECHNOLOGIES: OPPORTUNITIES AND THREATS
Matt McAlister, Senior Product Manager, Yahoo!
- REDESIGNING YOUR WEB SITE
Brian Lappin, Professional Services Manager, WebSideStory
- SEARCH ENGINE OPTIMIZATION
Bruce McCurdy, Director, PCWorld.com
- SOCIAL COMPUTING
Charlene Li, Principal Analyst, Forrester Research
- STATE OF THE WEB
Tiffany Shlain, Founder, The Webby Awards
- STAYING OUT OF LEGAL TROUBLE
Jon Hart, Attorney, Dow Lohnes, PLLC
- TEN MISTAKES WEB SITES STILL MAKE AND HOW TO FIX THEM
Michael Gold, Founder, West Gold Editorial
- WEB ANALYTICS: THE IMPACT OF VISITOR DATA ON SITE OPTIMIZATION
Nick McLain, Director, Adzaar
- WHAT WE KNOW ABOUT THE USER EXPERIENCE
Michael Zimbalist, President, Online Publishers Association
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