The Stanford Professional Publishing Course
July 2008 · Stanford, CA
Casual Conversations with Faculty
You'll have ample opportunity to meet with academic directors, resident fellows, and many speakers on
a one-on-one basis throughout the time you are here. You’ll lunch with faculty, attend their classes, and meet with them in late-afternoon Intensives. Animated, high-level conversations about the future of media are the hallmark of this Course.
Critiques of Your Publication
During the Course, you’ll have the opportunity to have your magazine or book jacket critiqued by our design critique faculty. These specialists, who have extensive experience in design in both the U.S. and abroad, will offer specific suggestions on how to improve your design. Your notes from these sessions can be enormously helpful when you share them with others back at your office.
A Case Study of Your Publishing Problem
You’ll be asked to prepare for the Course a short summary of a current publishing problem that needs immediate attention. And while on campus, you’ll be encouraged to use the resources before you to research and develop a series of “next steps” in an attempt to solve that problem.
Launch Project
You’ll also be assigned to small study groups and guided in developing a plan for the launch of a new media venture. Presentation of each group’s idea takes place in front of the entire magazine or book group on the last morning of the Course. Top groups present their ideas in a combined book/magazine session as a grand finale to the Course.
A Stunning Stanford Campus
We may be partial, but we think the Stanford campus on a mellow summer afternoon is a unparallelled place to retreat and study your business. Many of our participants rent bikes at registration in order to have better access to campus—with its libraries, well-stashed bookstore, cafes, fountains, trails and arched promenades.
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