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Adding video to your site, blog, or podcast no longer requires expensive equipment or studio time. With today’s powerful desktop tools and a little new media know-how, your editorial team can produce compelling, short videos inexpensively and quickly. In this basic workshop, you’ll produce a 3- to 5-minute video, ready to post on your site. (See a sample here.) You'll receive a dual-platform 250G hard drive on which to edit and save your project. You may keep this drive for future use. And you'll learn... • Shooting Tips & Tricks - choosing the right gear: camera, microphone, accessories - finding on-camera "talent" within your organization - lighting your subjects naturally and capturing clean audio - creating captivating interviews & focused service pieces • Editing Basics - editing your video on the desktop using basic FinalCut Pro tools - adding B-roll, music, overlays, graphics - compressing your final product for Web distribution • Distribution Techniques - posting video to your site - distributing across the Web: YouTube, iTunes, syndications, RSS and other social media networks - measuring the impact of your video Invest in your new media skills. Bring your colleagues--and develop a team of in-house experts who can create Web video quickly and efficiently. Can't Wait? Virtual Seminars at Your Desk Want a sampler? Check out our series of four one-hour Virtual Seminars on topics drawn from this Workshop. Virtual seminars can be accessed at your desktop.
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